about us

How Shark Rebellion Came to Be

Founded in Lausanne in 2021, Shark Rebellion emerged from a passion for underwater diving and swimming. The brainchild of Hoan Nguyen-Xuan, an avid diver, the brand was officially launched after a successful Kickstarter campaign, solidifying its commitment to ocean conservation.

Inspiration struck during Hoan’s PADI rescue diver certification in Malta, where he encountered a disturbing reality. Amidst the final exam, his partner was enveloped in plastic debris—a stark reminder of the ocean’s plight. Witnessing the pollution firsthand, Hoan resolved to make a difference.

Driven by a desire to protect the oceans that had given him so much joy, Hoan initially contemplated founding an ocean conservation organization. However, realizing the abundance of such initiatives, he sought a unique approach. As an engineer accustomed to problem-solving, he delved into research on ocean plastic pollution.

His journey led him to the Great Pacific Garbage Patch, an immense accumulation of plastic waste spanning an area larger than France and Texas combined. Among the staggering statistics, one fact stood out: half of the debris comprised industrial fishing nets—a material notorious for its durability.

The revelation sparked an idea: repurpose discarded fishing nets into high-performance sportswear. With Nylon 6, commonly found in competitive swimwear, sharing the same composition as fishing nets, the concept of Shark Rebellion was born.

Core Values and Milestones

Shark Rebellion is built upon the pillars of sustainability, performance, ocean protection, and design. Since its inception, the brand has achieved significant milestones, including a highly successful Kickstarter campaign that surpassed funding goals by 750%.

Additionally, the brand’s partnership with Lausanne Aquatique, Switzerland’s third-largest swimming club, underscores its commitment to the swimming community and environmental stewardship.

Looking Ahead

As Shark Rebellion continues its journey, it remains dedicated to its mission of raising awareness about ocean conservation through innovative, sustainable practices. With a growing community of ambassadors and supporters, the brand strives to make a lasting impact on both athletes and the planet.

Join us as we embark on this mission to protect our oceans—one swim at a time.


Shark Rebellion is a Swiss eco-responsible company founded in 2021 that produces high-performance swimwear made of recycled nylon sourced from ocean waste. We are a group of passionate swimmers and ocean lovers who are dedicated to protecting the marine environment. We believe that it is possible to make high-quality products without harming the planet.

Our Mission

Our mission is to create sustainable swimwear that is both stylish and functional. We want to show the world that it is possible to be fashionable and environmentally conscious at the same time. We also want to raise awareness about the growing problem of ocean pollution and encourage people to take action to protect our oceans.

Our Products

We offer a wide range of swimwear for men and women, including swimsuits, trunks, and jammers. We also offer a line of streetwear, including hoodies, joggers, and shorts. All of our products are made of recycled nylon sourced from ocean waste. We use a special process to clean and recycle the plastic, which ensures that our products are both sustainable and high quality.

Our Commitment to Sustainability

We are committed to sustainability in all aspects of our business. We use eco-friendly materials and packaging, and we are constantly looking for ways to reduce our environmental impact. We also partner with a number of organizations that are working to protect the marine environment. Want to know more ? Click here

Join the Rebellion

We invite you to join us in our fight for the ocean. By purchasing our products, you are helping to protect the marine environment. You can also learn more about ocean conservation and get involved in our efforts by visiting our website.

Together, we can make a difference.
Thank you for your support.
Shark Rebellion Team

Any question that is still unanswered? 

Send us an email : [email protected] 


why we fight

The Ocean is our greatest treasure.

And yet, we ignore the tragedy that is currently unfolding right in front of our eyes. As if the vastness of the ocean and seemingly infinity would handle whatever we throw at it.

But the ocean is fragile, and must be preserved.

For too long we have neglected it. We can't continue to stand still and do nothing.

Now, we fight for the ocean.

our tribe

Each member of SHARK REBELLION shares the value of sport, dedication and sustainability.

We all have the choice to do what is right.

We all have the choice to go beyond our limit or to stay in our comfort zone.

The choice is yours.

It depends on you.


Want new articles before they get published?

Subscribe to our Awesome Newsletter.

    Your Cart
    Your cart is emptyReturn to Shop
      Calculate Shipping
      Apply Coupon
        Product you might like
        Product you might like